1959 GMC PICKUP TRUCK AD
Text from ad above.
GMC is on the move with the biggest engineering, design and quality-control program the industry has ever known bringing you the greatest advances and money-saving value in farm trucks today!
You see it and feel it everywhere at GMC. A sense of pride, a feeling of alertness, a crackling vitality that comes with the achievement of big things. Operation "High Gear" is gaining in speed and intensity with every passing day! Now the results are rolling off GMC assembly lines, arriving at GMC Dealers. Backed by the keenest brains and manufac-
turing know-how in the business, Operation "High Gear" is producing trucks unmatched for their advanced features, rugged reliability and money-saving economy. And, it's only the beginning! Operation "High Gear" represents the greatest forward surge the truck industry has yet seen.